About Bae The Label: Simply put, they make great clothing for motherhood. Bae is made for real mums, by real mums. Forever genuine, with a personal touch and an unassuming attitude. BAE clothes are versatile and uncomplicated. Bae are obsessed about individuality. With a signature style that is ingrained in every thing they do, Bae has a modern approach to creating intelligent, original and authentic designs. Bae are obsessed about quality. They sweat the small stuff. Every detail counts. Bae is effortless, unexpected and as feminine as she is cool.